“CUSTOM CUPRA by ABT” goes electric: design package for the CUPRA Raval makes its debut in Paris

ABT Sportsline and CUPRA are expanding their partnership to include the CUPRA Raval. This marks the first time a fully electric model has been included in the ‘CUSTOM CUPRA by ABT’ range. The jointly developed design package can be ordered directly via the CUPRA configurator and can be incorporated into the vehicle lease. The design package will make its debut at the Paris Motor Show.

For many years, ABT Sportsline has been enhancing CUPRA models both visually and technically. With ‘CUSTOM CUPRA by ABT’, the two companies have further expanded their collaboration: jointly developed design packages form part of CUPRA’s vehicle range and can be selected directly when ordering a new car. Following the Leon and Formentor, the Raval is now the third model range to be added.

The CUPRA Leon and the CUPRA Formentor marked the start of a collaboration set to last several years. The first two models from “CUSTOM CUPRA by ABT” have got off to a successful start and have already received a very positive response from customers in the first few weeks. The Raval is now the first fully electric passenger car model that ABT Sportsline has refined and is launching on the market in collaboration with a car manufacturer.

The partnership combines ABT’s expertise in vehicle customisation with CUPRA’s processes. Jointly developed design packages form part of the standard vehicle range. The collaboration encompasses the joint design of components, their inclusion in new car orders and their fitting prior to delivery.

The ABT design package complements the Raval’s striking design with the tuner’s signature touches. The front splitter, side skirts and rear splitter emphasise the lower body lines and make the car appear closer to the road. A striking roof spoiler and winglets add further visual highlights at the rear.

Exclusive 19-inch alloy wheels complement the body kits and round off the exterior. The design draws on the Raval’s styling and combines it with ABT’s design accents.
 

“The fact that the Raval is now the first electric car featuring our design to be available to order straight from the factory and is making its debut at the Paris Motor Show is something very special for us. We are all the more excited about the Raval and looking forward to this partnership continuing.”  

Daniel Abt, CCO of ABT Sportsline and CUPRA brand ambassador. 
 

The design package is now available to order for selected Raval models via the CUPRA Configurator and at CUPRA dealerships. Customers can select it when configuring their new car. The components are fitted at the CUPRA Racing Factory. Customers will therefore receive their Raval with the selected ABT enhancements already included.

 

 

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